Search Result

Search Result
Movies

The Soap Opera

Film historian, Dhruv Somani, tracks the Bollywood stars who have endorsed the iconic Lux toilet soap over the decad...

Read More
Business and Politics

When Maradona beat Dolce & Gabbana

Asked to name his starting XI in 1990, Argentina’s manager Carlos Bilardo had famously said, “Maradona, and 10 others,” wr...

Read More
Business and Politics

Dhoni and Virat: The Heroes of IPL 2020

The Indian Institute of Human Brands (IIHB) ran a telephonic survey to checkout recall of bran...

Read More
Sustainable Development

Taller with the UNDP Award: Sonu Sood

Sood joins the likes of Angelina Jolie, David Beckham, Leonardo DiCaprio, Emma Watson and Liam Neeson who have received UN recognition; Priyank...

Read More
Business and Politics

Verdict: Zero Tolerance to Drug Abuse

The Daily Eye Newsdesk reports that according to the latest IIHB survey, as high as 82% youngsters in the 18-30 year age cohor...

Read More
Business and Politics

Celebrity endorsements hit by COVID-19

Indian Institute of Human Brands (IIHB) has released a report on celebrity compensation which states brands expect celebrity f...

Read More
Environment

Do Celebrities make a Difference to Environment Protection?

Celebrity endorsements play an important role when it comes to selling a product. A lot of mainstream or A-list...

Read More
Health

Empty Promises And Dead Children

Buried among the 169 targets contained in the Sustainable Development Goals (SDGs) – adopted by the United Nations last September amid a blaze of glitzy events, celeb...

Read More
Bollywood

Ayushmann Khurrana on PETA ad

PETA has always indulged in celebrity endorsements to spread their message and this time it’s Ayushmann Khurrana who has pledged his support for the new campaign to p...

Read More